In the words of Richie himself “I want to make sure tattooing is looked at just like clothing. PMC is more than just clothing – they care about the product that they’re putting out and they care about the people they’re attracting - I felt as far as a collab, this was the perfect company to work with cause stylistically we’re on the same wave length”.

"This collaboration makes perfect sense for the brand as it resonates with the lifestyle that many of us live by" said Creative Director of Pestle & Mortar Clothing, Hugh Koh.

Shop the collection here.